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<font size="2"><p>It's not the obvious ads that I'm questioning. I know that ads will be tailored to my search. The non-ad results is what I'm questioning. It looks like MS may be tailoring search results for advertisers. I expect search results to not be tainted by ad revenue. I want an honest search. <br><br>John Van Ostrand , CTO, co-CEO<br>Net Direct Inc.<br>564 Weber St. N. Unit 12<br>Waterloo, ON N2L 5C6<br>Ph: 519-883-1172<br>Fx: 519-883-8533<br>http://www.netdirect.ca<br></p></font><hr><font size="2"><p><b> From: </b>"Joe Wennechuk" [youcanreachmehere@hotmail.com]<br><b> Sent: </b>01/10/2010 01:17 PM EST<br><b> To: </b>"KWLUG discussion" <kwlug-disc@kwlug.org><br><b> Subject: </b>Re: [kwlug-disc] Biased Bing Search?<br></p></font><br>
<DIV><FONT face=Calibri>The ability to shape search results is very
young. It also depends on how much the searcher is willing to reveal about
themselves. I think shaping ads based on demographic, and geographic information
per user per request is coming very close to reality. If the results can really
be "Customized" to a useful extent where I get 1 or two ads for products that I
really need ( Maybe even based on what's in my fridge ) and then the information
I'm requesting, then I would live with that; as long as, the ads are
labeled as such, and I continue to get useful information as well.</FONT></DIV>
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<DIV style="font-color: black"><B>From:</B> <A title=john@netdirect.ca
href="mailto:john@netdirect.ca">john@netdirect.ca</A> </DIV>
<DIV><B>Sent:</B> Sunday, January 10, 2010 10:14 AM</DIV>
<DIV><B>To:</B> <A title=kwlug-disc@kwlug.org
href="mailto:kwlug-disc@kwlug.org">KWLUG discussion</A> </DIV>
<DIV><B>Subject:</B> [kwlug-disc] Biased Bing Search?</DIV></DIV></DIV>
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<DIV>I've noticed the last two days a commercial on TV for Special K. The call
to action is to search for "Special K" on Bing.ca.<BR><BR>I'm figuring that Bing
and Kellogs have an arrangement where "customized" results are given for that
term. The first page clearly has Kellogs corporate sites or special K friendly
sites. A search at Google shows more variety.<BR><BR>I hate to be a pessimist
but are we (as a culture) going to end up being controlled by a biased search
engine that favours paying advertisers?<BR></DIV>
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<P></P>_______________________________________________<BR>kwlug-disc_kwlug.org
mailing
list<BR>kwlug-disc_kwlug.org@kwlug.org<BR>http://astoria.ccjclearline.com/mailman/listinfo/kwlug-disc_kwlug.org<BR><FONT
face=Calibri> I'm all for that.</FONT></BODY></HTML>